I've followed the workings of AdSense for a while now, but I've just never gotten around to playing with it much. As it is now obvious if you look to the right, that has now changed.
I'm playing with AdSense modules in both Drupal and Wordpress. While they are useful enough to start with, I would really like to put together a system that gives you a lot more control of all your ads. Doing something like being able to set specific overrides depending on what page is showing.
There are so many advertising options out there that might be appropriate for certain pages, but not of general interest around your website. Things like an affiliate link to Northern Tool when talking about a home generator, but I don't think I would want the affiliate link showing up for a page about sewing drapes.
On the various fora that discuss search engines, there are regularly some posts by some rather misguided webmasters who view Google as the enemy in their battle to get higher rankings in the search results.
Let me make this as clear as possible, Google is only your enemy if you make them your enemy!
In fact, I would go so far as to say that Google should be one of a webmaster's best friends. They send you traffic for free, and they will continue to do so in varying amounts for as long as you play by their rules. Remember, Google does not owe you any of that traffic or any given ranking.
Well, it took a while, but Google Analyitics is now "working". It took about 36 hours to finally come up with some numbers. I'm not sure how often it updates the stats on a site, but it seems like it is longer than 24 hours. I guess I can't complain too much though, since it is a free service.
I've now added this site as well, and once again, it is taking its good sweet time.
The statistics that they produce are definitely pretty, and somewhat useful. I just wish I didn't have to click around so much between the pages. For this kind of thing, I would much rather have one big long page wh
Google is now making Google Analytics available free to AdWords users as well as anyone that serves up less than 5 million pages a month (like me). Google Analytics used to be the Urchin statistics package before it was bought out by Google.
Just for fun, I decided to sign up to use it on my yahoo store, since Yahoo! has such shitty statistics tracking. The first thing that became painfully obvious is that Google didn't plan for the popularity of their offer! Just signing up was painfully slow. The pages containing the forms that you have to fill out aere taking several minutes each to get served up.
I've decided that I'm going to try out one Drupal module a day on this site in addition tp any content that I might add. Today's module is the one to generate a sitemap of all the filenames that are available for Google to crawl.
Google sitemaps give the webmaster the ability to tell google which files exist and when the last time they changed. This reduces the bandwith requirements for both Google and my website. It also lets Google know when a new page has been created, so it you don't have to wait for Googlebot to find it on its own.